Magnasweet® INNOVATES | August 2019

Global applications and developments with Magnasweet that address today’s market trends.

HOT topic: CBD

  1. Magnasweet CM grades can effectively manage off-flavors and bitterness in CBD products such as tinctures and beverages. Two NEW application notes for CBD!

Cannabidiol (CBD) is a phytocannabinoid from the cannabis hemp plant Cannabis Sativa. Cannabidiol is not psychoactive, meaning that it will not produce a “high”, but is believed to have beneficial effects including an anti-anxiety effect, promoting better sleep, and reducing pain (Velasquez-Manoff, 2019). CBD has been proven, through clinical tirals, to have a positive effect on preventing childhood seizures from two specific epileptic syndromes; Dravet Syndrome and Lennox-Gastaut syndrome (Grinspoon, 2018). In June 2018, the US FDA approved Epidiolex for treatment of these syndromes (Anonymous, 2018). It should be noted that the dosage of Epidiolex ranges from 5 mg per kg of body mass to 10 mg per kg of body mass per day, much higher than CBD products currently on the market. Although much of the evidence supporting benefits of CBD are anecdotal, or weakly supported through scientific studies, the consumer interest and demand is exceptionally high. In May 2019, a study was released that predicted the US CBD market to grow to $20 billion by the year 2024, through a 49% compounded annual growth rate (BDS Analytics, 2019). The US 2018 Farm Bill helped to fuel the CBD explosion, by allowing cultivation of hemp plants in the United States, as long as the THC content is less 0.3% on a dry weight basis.

The INDUSTRY PROBLEM: CBD products, such as beverages and oil based tinctures, have strong flavor challenges that include a variety of distinctive flavors from various terpenes, and bitterness from the terpenes and the cannabidiol itself. Terpenes in full and broad spectrum CBD extracts contribute flavors that are typically described as “earthy” or “skunky”. Other common flavor descriptors include “piney,” “pepper,” “grassy,” and “bitter.” These off-flavors and the lingering bitterness affect consumer acceptability of CBD products. 

CBD: Masking off-flavors in cannabidiol products. CBD oil tinctures, typically applied sublingually (below the tongue), are probably the most common product for cannabidiol (CBD) ingestion. The dosage is typically about one milliter, and thus the CBD content is relatively concentrated, from 25-60 mg per dose, exacerbating flavor problems. 

Masking off-flavors in cannabidiol (CBD) beverages. CBD is not naturally water soluable, and in it’s natural form is not compatible for beverages. To make a stable CBD beverage, with high bioavailability, formulators either encapsulate into a water compatible form, or make an oil-in-water emulsion, similar to flavor oil emulsions used extensively in ther beverage industry.

This month:

  1. CBD: Magnasweet can effectively manage off-flavors and bitterness in CBD
  2. Masking off-flavors in cannabidiol products
  3. Masking off-flavors in cannabidiol (CBD) beverages
Get the full version

The MAGNASWEET SOLUTION for off-flavors and bitterness in CBD products:

Mafco’s Magnasweet R&D application experts have developed applications for CBD oil tinctures and for CBD beverages, that effectively reduce the off-flavors and bitterness in these applications. The details of the applications, including usage levels, are in two new application notes:

• CBD: Masking off-flavors in cannabidiol products

• Masking off-flavors in cannabidiol (CBD) beverages


We are here to help!

Whether it is hemp, cannabis, or CBD, we are leaders in developing expertise and solutions in flavor masking for these products. New applications and products will be released in the future. Contact us for help. 

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